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Sunday, January 25, 2009

Manilow Wine Gets Plug on Gordon Ramsay's F Word

When it comes to wine, Chef Gordon Ramsay has absolutely no respect for wine that is distributed by a celebrity. He drove this point home in an earlier season of Gordon Ramsay's F Word on the BBC when he had Cliff Richard take a blind taste test between a "good" (read: rare, expensive, often pretentious) wine and a "celebrity plonk". Guess which category the Manilow label falls into?


During Season 3, the test was repeated, this time with Ian Botham, a former cricket player and commentator, who recently began his own winery.


In the video clip below, taken from the delayed broadcast on BBC America, watch Ramsay's reaction as Sir Ian prefers the Manilow chardonnay to Batard-Montrachet, which runs from $150 to well over $1,000 a bottle.

You can't buy this kind of PR!! Well, not cheaply, anyway. Enjoy!


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